The AFFILIATE programmes are a type of marketing tool which is a form of cooperation between website owners. In its essence the website – owner of certain goods/service, pays a commission to the affiliate partner, depending on the type of affiliate programme.
Types of affiliate programmes:
Pay-Per-Sale – the affiliate partner receives a commission for each sale from a client who came after clicking on a banner, link or text connection from its website
Pay-Per-Lead -the affiliate partner receives a certain amount of money if a visitor who came by clicking from its website, registers for use of the website – owner of the goods/services and fills in a form
Pay-Per-Click – the affiliate partner is being paid because a visitor has clicked on a banner, link or text connection, leading to the website – owner of the goods/services.
The affiliate marketing is a model based solely on the results. It is measured by a Cookie-based system, which keeps record of where the visitors/buyers come from.
Brain Storm Consult offers accounting service in connection with the tax treatment of income from affiliate programmes
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